- eCommerce & Unicorns
- Posts
- Biden Signs The Bill, TikTok Notes, Amazon Espionage, and YouTube Shopping š
Biden Signs The Bill, TikTok Notes, Amazon Espionage, and YouTube Shopping š
9 months left for TikTok, Illegal Amazonian Spies & More
Hey there! š
Hope youāre doing great! Just brewed up a delicious hot cup of espresso, tastes amazing and itāll keep me going through the day.
Whatās your favorite coffee? Brew a cup of joe and letās dive into Aprilās digest of tech drama and digital milestones:
Biden Signing The Bill That Might Ban TikTok š«
TikTok Notes - a text-based sharing feature from TikTok āļø
Amazonās Borderline-illegal Corporate Espionage Tactics šØš»āš»
YouTube Turning Into An eCom Store ā YouTube Shop š³
1 š 9 Months Left For TikTok
Just when we thought international politics couldnāt get more intertwined with social media, President Biden signed a new bill putting TikTok under serious scrutiny.
This bill puts TikTok on thin ice, threatening to ban the platform entirely unless its Chinese owners, ByteDance, sell their stakes. The second-order effects of this are:
1ļøā£ This legislation could disconnect over 150 million American TikTok users, sever businesses from advertising organically through UGC, āfireā millions of TikTok influencers, and cause a worldwide outrage
2ļøā£ TikTok is a vital part of digital marketing & entertainment ā if the ban were to take place, it would reshape internet norms and marketing strategies globally
A more important question ā where else will we get our daily dose of cat videos and unhinged memes? Do we go back to Tumblr? š
2 š TikTok Notes ā If Instagram & Twitter Had A Baby
On a better note, TikTok isnāt just sitting back ā theyāre launching TikTok Notes, a nifty new feature for sharing text-based content.
Think Twitter but with TikTokās flair. With a limit of up to 1,200 characters, users can share their thoughts, jokes & personal updates.
Itās an unexpected twist, aiming to boost engagement by diversifying how content is created and consumed.
With this addition to the already addictive app that is TikTok, now, your deep, philosophical theories & poetry can live right alongside your lip-sync battles or cat videos.
Talk about a multi-talented platform! ššŗ
3 šµā Amazon Espionage - Is Jeff Bezos Actually James Bond?
And now for some espionage ā Amazonās been playing a high-stakes game of corporate spy versus spy.
Dubbed āProject Curiosityā, Amazonās secret maneuvers involved creating a covert subsidiary that acted as an ordinary seller on competitor platforms like eBay and Walmart.
This isnāt Bond-level with gadgets and martinis, but itās got the elements of a spy film ā Amazon employees used aliases and non-Amazon email addresses to hide their identities and the projectās connection to Amazon.
The intel gathered included pricing strategies, logistics operations, and internal systems information. Ethical? Questionable. Intriguing? 100%.
And this raises a crucial question ā if Amazon would infiltrate competitorsā ecosystems for their data, what are they doing with the data YOU willingly give? šµļø
Stay tuned for more exciting updates from Ecommerce & Unicorns! Subscribe now:
4 šļø YouTube Shopping - Will It Be The Next eCom Giant?
Meanwhile, YouTube is not just about Mr. Beast's challenges anymoreāitās turning into a digital marketplace. In 2023, YouTube saw over 30 billion hours of shopping-related content watched, with a 25% increase in engagement. Theyāre also adding new tools that let creators tag products in their videos, turning viewers into shoppers smoothly.
YouTube's latest shopping features merge entertainment with e-commerce, clearly aiming to dominate the sector. With a ban looming over TikTok, YouTube could become a giant in the e-commerce sector.
Who knew that one day we'd be going to YouTube for both existential crisis videos and impulsively buy a blender at 2 AM? šø
5 Other News:
Stripe surpassed $1 trillion in total payment volume last year
TikTok launched a secondhand luxury category in the U.K
AI can now write Facebook comments for you
Previously EU-only Klarna launches credit card in the U.S
Tesla spent $200K to advertise on Elon Musksās X
š§ ECORN Radio This Week:
Is Ecommerce & Unicorns helpful? Share it with friends and donāt forget to subscribe!
Need help with your ecommerce project? Wanna learn more about Shopify in our weekly blog? Just hanging around?
Thanks for reading and supporting E&U (Ecommerce & Unicorns)
Daniil from ECORN
Reply